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	<title>Comments on: People Don&#8217;t Buy What You Do, They Buy Why You Do It</title>
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		<title>By: &#124; Charles Sipe</title>
		<link>http://www.charlessipe.com/people-dont-buy-what-you-do/comment-page-1/#comment-108</link>
		<dc:creator>&#124; Charles Sipe</dc:creator>
		<pubDate>Thu, 05 Aug 2010 19:53:23 +0000</pubDate>
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		<description>[...] This is a great presentation by Simon Sinek about how some organizations are able to achieve so much more than others with seemingly the same amount of resources. Why did no one buy Gateway’s flat screens or Dell’s MP3 players? [Read More] [...]</description>
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